Tips to set the right MDE for your testPicking low-variance metrics that save visitors.Setting the accuracy by selecting the right alpha (false positive rate).Understand one sided and two-sided tests.This talk is for you if:
You do not have enough traffic to reach statistical significance.Many of your winners revert back to mean after they have deployed.You have been hearing about MDE and are unsure how to set it.After this talk, you will have a practical understanding of setting the sample size for your tests.
Hi! I am a statistician, a teacher and the founder of Thinking Bell.
I am known for simplifying experimentation with analogies, doodles, and games that make decisions sharper and science practical.
I have led data science research at VWO and recently taught 60 leaders at The Economist. I have authored the VWO Stats Blog and have delivered 15+ talks for experimenters.
Join me to master experimentation with clarity, depth, and fun.
Stat-Talk #3
